Campaign Design

Unlearn toxic masculinity

This project responds to a brief on visualizing and unpacking notions of toxic masculinity and the gendered implications of culture.
Project explored three colour stories: monochrome, dichrome, and CMYK.

Look at my Visual inspo!

Poster awareness campaign on toxic masculinity (2021)

SOCIAL ACTIVISM | COLLAGE | ILLUSTRATION |IMAGE-EDITING

MAN UP

Monochrome
This collage borrows imagery from popular culture and collective memory. The dismembering of all bodies is montaged toward creating a universal masculine body. Made in Adobe Illustrator and Adobe Photoshop. The collage contains multiple open source images and fonts.
MEN DO CRY

Dichrome
Again borrowing imagery from popular visual culture, this poster poses the symbol of epitomized masculinity in a moment of vulnerability, normalizing a showcase of emotions. Made in Adobe Photoshop and Illustrator. Contains open source imagery and hand-drawn elements
ALLERGIC

CMYK
This poster is a play on one of my favourites Britney Spears songs. Made in Adobe Photoshop. Contains open source imagery.
to feel

Monochrome version
The poster further explores the body and its internal landscape and the capacity of humans to be prone to a wide range of emotions, that often tend to be suppressed. Made in Adobe Photoshop and Adobe Illustrator. Contains open-source imagery, as well as hand-drawn elements and typography.
To feel

2-colour version
The poster further explores the body and its internal landscape and the capacity of humans to be prone to a wide range of emotions, that often tend to be suppressed. Made in Adobe Photoshop and Adobe Illustrator. Contains open-source imagery, as well as hand-drawn elements and typography.
TO FEEL

CMYK version
The poster further explores the body and its internal landscape and the capacity of humans to be prone to a wide range of emotions, that often tend to be suppressed. Made in Adobe Photoshop and Adobe Illustrator. Contains open-source imagery, as well as hand-drawn elements and typography.